The makeup artist behind all of your favorite celebrity beauty looks of the past decade has finally launched a brand. From Selena Gomez’s shimmery green eyeshadow to Jennifer Lawrence’s sculpted complexion to Emily Ratjkowski’s blue smoky eye at the 2017 Emmy Awards, Hung Vanngo’s work is a permanent fixture on beauty mood boards, and now, the products from his line Hung Vanngo Beauty, are available to help you recreate the looks you’ve saved over the years – and then some.
“I’m excited to release a makeup collection that will make everyone feel confident and seen," Vanngo said in a press release about the brand. "The brand is built on performance and purpose, I put everything I know into these products so that no matter what your skill level you can create something beautiful. Our products are crafted with you in mind, helping you achieve your versatile look- whether you go for natural radiance, sensual elegance, playful vibrancy or sophisticated grace. And honestly, I still get so excited every time I use them, I hope you love them as much as I do.”
Known for his use of vivid hues, ‘90s-inspired smoky eyes, and sculpted complexions, the initial lineup of seven products are rooted in Vanngo’s pro artistry. Yet, the pigmented, creamy, and long-wear formulas are easy to apply so that wearing bold colors is approachable no matter your skill level. For the eyes, there’s Color Story Eyeshadow Palette ($49), which comes in eight colorways built by shade to take the confusion out of creating a smoky eye, and the Longwear Eyeliner ($22) and Soft Velvet Kohl Eyeliner ($24). To help you achieve Vanngo’s signature blurred matte skin, there’s the Very Beautiful Velvet Blush ($32) and Soft Blurring Bronzer ($38). Finally, no full-glam look is complete without a matte lip, so the makeup artist created the Creamy Matte Lipstick ($29) in 14 shades and Accentuating Longwear Lip Liner ($24) in nine shades.
Below, a closer look at Vanngo’s namesake makeup line, available now at Sephora and hungvanngobeauty.com.

Hung Vanngo Beauty Color Story Eyeshadow Palette The brand’s eyeshadow palettes come in eight varieties, all built around a specific color story. In addition to curating the shades, Vanngo developed four different finishes of eyeshadow (satin, 3D creamy matte, classic matte, and metallic) that can be mix and matched for a range of eye makeup looks.
Hung Vanngo Beauty Creamy Matte Longwear LipstickNot your run-of-the-mill matte lipstick, this formula includes hyaluronic acid, vitamin E, and other emollients to lock in moisture so lips stay soft and smooth. All 14 shades created by Vanngo are made with a unique suspension technology that guarantees vibrant, uniform color.
Hung Vanngo Beauty Accentuating Longwear Lip LinerVanngo created the seven neutral and two red shades of this long-wear liner to pair with any shade of lipstick that’s part of your lip combo. It comes equipped with a built-in sharpener to allow for precise application.
Hung Vanngo Beauty Soft Focus Blurring Matte Powder BronzerThis buidable bronzer has a smoothing and blurring effect for a seamless finish. It comes in six shades.
Hung Vanngo Beauty Longwear Waterproof Precision Gel EyelinerA defining gel liner is the backbone of every smoky eye. This one is made with a run-resistant polymer so you can tightline without worrying about your liner smudging or fading. It comes in eight shades that are designed to compliment the brand’s eyeshadow palettes.
Hung Vanngo Beauty Very Beautiful Matte Velvet BlushA product that lives up to its name. This pigmented powder blush leaves a beautiful radiant flush on your cheeks. With a formula inspired by cashmere, it blends effortlessly into skin and offers a blurring effect. The blush comes in six shades: three warm and three cool.
Hung Vanngo Beauty Soft Velvet Creamy Kohl EyelinerThis creamy matte kohl liner is infused with squalene, vitamin E, and coconut oil so it glides on like a dream and has enough play time to be smoked out before it sets. It comes in three classic shades: black, light brown, and light taupe.
