Setting the standard for looking chic all season long.
by Angela MeleroJan. 23, 2026
TZR’s 2025 Jet-Set Readers’ Choice Awards
Winter dressing is an art form—and the best brands make mastering it look effortless. From impeccably tailored coats to cold-weather layers that balance warmth with style, today’s winter wear goes far beyond function. For this year’s The Zoe Report Readers’ Choice Awards, our readers have selected the winter wear brands they rely on most—those that deliver elevated design, lasting quality, and real-world performance when temperatures drop. These are the labels setting the standard for looking chic all season long.
Have questions? Read the official Readers’ Choice rules.
Acne Studios
Vote Now →
Apparis
Vote Now →
Cuyana
Vote Now →
Dudley Stephens
Vote Now →
The Frankie Shop
Vote Now →
Ganni
Vote Now →
Holzweiler
Vote Now →
Janessa Leoné
Vote Now →
Jenni Kayne
Vote Now →
Mischa Lampert
Vote Now →
Naadam
Vote Now →
Naked Cashmere
Vote Now →
Perfect Moment
Vote Now →
Totême
Vote Now →
White & Warren
Vote Now →
Uniqlo
Vote Now →
Photos courtesy of Dudley Stephens, Janessa Leoné, Perfect Moment, White & Warren, Uniqlo